Posts Tagged ‘70s’

 




i do believe early 70s fashion is my favorite. i do like bits from other eras, but early 70s is just so cute and bold and girlish! aren’t those girls above sweet? i think i would wear every one of those dresses. check out all that ric rac on the left! and all the hair in pigtails or ‘bunches’ if you will. i’m rockin’ some bunches right now, but alas, no cute sandals or big collars. all the images in this post come from a book published by schiffer, called ‘fashionable clothing from the sears catalogs: early 1970s’ by tina skinner. the books (there are also 60′s and 80′s editions in the series) contain a price guide and are just crammed with fab photos. its really amusing seeing how catalog modeling and styling has changed.




oh no! don’t step on the tiny lady between your legs! middle girl probably can’t see past that ENORMOUS collar. i bet being crushed to death by a clog was the leading cause of death in the early 70s. my favourite here is the floral dress on the left. what a perfectly proportioned, crisp, collar. i’m really not sure what the point of the tiny pixie lady…




more clogs and some maxi dresses! i think the girl on the right wants the girl in the middle to join her for a key party… left side girl is just thinking about how virginal she is. she won’t be knocking clogs with anyone anytime soon! she’s heading straight home after this shoot to brush her hair 100 times before sliding into bed in a maxi nightie.




embarrasing! you show up to a shoot and you’re both wearing an autumnal toned ‘waves’ ensembles! what to do!? pose nonchalantly? or plot to destroy your tunic wearing twin? if you answered (b) you’re the model on the left and you’re currently serving out your remaining 50yr jail term in a high security facility. if you answered (a) congratulations! you were the tunic wearer, and you spent a few more years modeling before settling down to start a family, working part time in the school office and furthering your interest in creative writing and embezzeling. oh, sorry i meant bedazzeling.





i think i just died of a frock love attack! please can someone provide me with a time machine so i can go back and get that dress with the daisies and cherries/apples? i promise i will bring back original star wars merch that you can ebay for mega bucks! however if you already have a spare time machine lying around i’m guessing money probably isn’t a worry for you. in conclusion: buy me that dress!




and last but not least: its that uniform you were always promised you’d get to wear in the dystopian future!! all the comfort of dacron, with none of the personality or breathability of those other ridiculous fabrics from the ‘olden days’. the good news is if you catch fire, your suit will just melt down into a handy plastic container you can store leftover soylent green in! i’m pretty sure the mother is just about to tell us how much she loves The Leader. apologies for mixing my futuristic concepts.


 

 

Graphis Annual 76/77: Elton

detail from a cover of time magazine containing a feature on elton john.

artist: don weller

 

 

 

Graphis Annual 76/77: Flower Girl

cover of a prospectus about bad schwalbach, a watering place in hesse.
artist/designer: helmut kraft

 

Photo Graphis '71: Futuristic Bubble

photograph from a calendar for a printer with fantastic and futuristic scenes. photographer: jean pierre ronzel

- i am away from home again this week, so posting will be lighter than usual. please enjoy some pretty pictures until regular posting resumes –



the butterfly ball and the grasshopper's feast

dust jacket/cover


this week’s picture book is the butterfly ball and the grasshopper’s feast, from 1973. illustrated by alan aldridge and with verses by william plomer, it’s loosely based on the poem of the same name by william roscoe, but is more focused on the animals’ preparations for the ball.



esmerelda, seraphina and camilla

esmerelda, seraphina & camilla


the incredible illustrations by alan aldridge bring the verses to life. according to wikipedia he was apparently inspired when he “read that john tenniel had told lewis carroll it was impossible to draw a wasp in a wig.” aldridge’s work really deserves a post all of its own, he was responsible for many great album covers, and helped create the graphic style of that era. wikipedia says ‘his work was characterised by a flowing, cartoony style and soft airbrushing – very much in step with the psychedelic styles of the times.’



froggy

froggy


“this is the tale of the summer’s day, deep in the woods of england, when the butterflies and grasshoppers invited all the creatures of air and land to a ball and feast. from st michael’s mount, windsor, rye, salisbury, tintern abbey and the far corners of britain they came – moles, gnats, dormice, newts, shrews, caterpillars, moths, frogs, squirrels, spiders, toads, mice, bees, flies, worms, centipedes, hares, hedgehogs, otters, and foxes. setting out in johnson’s spinner trains, hot-air balloons, stagecoaches, and on foot, most arrive – some fall foul of bats, stoats, wasps, and foxes and don’t! beneath the broad oak tree the butterflies and guests dance the evening away, feasting and merrymaking until the glow-worms light up and lead the weary guests back to their beds.”



harlequin hare

harlequin hare


you may remember a few weeks ago i featured the animated music clip “love is all” that was made in 1974 by roger glover, based on the song love’s all you need mentioned in this book. this was supposed to lead to a full length animated film, and glover had written a full soundtrack that became the butterfly ball album, but the film was never made.



shelly snail

shelly snail & swallowtail


there are also two other books based on the sequels: the peacock party and the lion’s cavalcade. there are many more gorgeous illustrations in ‘the butterfly ball’ but these tiny images just don’t do them justice. i urge you to find yourself a copy of The Butterfly Ball and the Grasshopper’s Feast and pour over the amazing work.. its a grasshopper’s feast for the eyes.


wouldn’t it be amazing to have a butterflies ball themed party? who do you think you would dress as?



Country Graphis Posters '79: Fish Man


“Einordnung” – Issued by the Deutsch Sparkassenverlag bank publishing agency. The title might freely translated as ‘keeping one’s place’ or ‘adaptation”
Artist: Aiga Heinemann-Rasch
Publisher: Deutsch Sparkassenverlag GmbH

i’m back in the real world, now. thanks for your patience. i’m looking forward to showing you some fun stuff this week!

Photo Graphis '71: Kodak
“kodak instamatic: always on the mark”
photographer: hans fuerer
art director: peter vos
agency: j walter thompson, amsterdam

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